Florida – Florida has again set new standards in its tourism industry in a spectacular display of its continuing attractiveness, attesting to record visiting numbers in 2023 that have significantly benefited the state’s economy. Emphasizing the state’s vibrant attractions and strong travel infrastructure, Governor Ron DeSantis proudly presented these impressive numbers.
Drawn by Florida’s diverse offers from sun-soaked beaches to world-class entertainment parks, visitors flocked to the state in previously unheard-of numbers during 2023. With a 5% rise from the year before, this increase in visitors turned into a shockingly $131 billion spent by visitors. Through taxes, this spending frenzy not only enhanced the state’s attractions and services but also significantly assisted several levels of government.
In his address, Governor DeSantis expressed compliments on the performance of the state.
“Florida can’t be beat,” said Governor Ron DeSantis. “I’m proud of this new record set for the state. Everyone loves the free state of Florida.” This sentiment was echoed by Dana Young, President and CEO of VISIT FLORIDA, who credited the Governor’s leadership for consistently surpassing tourism expectations year after year.
There are significant cost ramifications from this surge in tourism. With domestic tourists providing $116.1 billion and overseas guests adding another $14.9 billion, the sector created $127.7 billion in economic effect just in 2023 alone. From out-of-state spending, this degree of expenditure gave Florida’s economy a stunning $131 billion lift.
More than only a benefit for the state’s coffers, the flood of visitors directly affects the local employment too. At 9.5% of all jobs in Florida, tourism supported 2.1 million employment and distributed $76.4 billion in pay and salaries. Specifically last year the sector supported almost one in every seven private sector employment.
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Analyzing the records and data shows that the Florida economy kept 97 cents for every dollar spent by a visitor. This spending paid worker wages ranging from 58 cents per dollar and paid 13 cents in state and local taxes. Visitors spent an average of $359 million statewide every day.
The contribution of the tourism industry goes beyond the quick financial boost since it gave homes major tax relief. The activity in the travel sector produced $1,910 in tax savings per household in Florida, therefore highlighting the direct advantages of a strong visitor economy for the people living in the state.
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The numbers from 2023 demonstrate to the state’s attraction and the effective policies used to draw tourists as Florida keeps improving its ranking as a top worldwide destination. With tourism firmly ingrained as a cornerstone of Florida’s economy, the Sunshine State’s future looks bright as it welcomes visitors from all around the world, therefore offering them special experiences hard to obtain elsewhere.
